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Senior Digital Marketing Manager

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Senior Digital Marketing Manager

Central London

Job Details

Our client, a global media company is seeking a Senior Digital Marketing Manager to coordinate domestic and international marketing campaigns to the highest standard.

Key Responsibilities will include:

  • Strategizing fanbase growth through optimising social channels to convey artist positioning, analysing the metrics of campaigns.
  • Managing productive relationships with a range of key social platforms.
  • Working with Streaming &Commerce team to manage relationships
  • Integrating new digital partnerships into promotional strategy.
  • Utilising bespoke content tools for third party placement.
  • Enacting company content guidelines ensuring artist management implement to best effects.
  • Negotiating added media value around exclusive content, as well as delivering cross media opportunities.
  • Collaborating with Marketing,Commerce and Streaming Directors to motivate the team.
  • Amplifying artist campaigns in collaboration with the creative team and media planner.
  • Ensuring the use of basic digital media principles in all functions.
  • Merging with other labels’databases and best practices.
  • Optimize use of social media,social listening tools and in fluencers as well as tracking Verified followers.
  • Monitoring content posting and checking it is consistent with brand.
  • Briefing in Marketing Manager and Creatives daily with content for key DSPs.
  • Capitalising on consumer data to implement insights and communicate to marketing teams.
  • Overseeing website build and upkeep, including splash pages, tracked link management and key announcements.
  • Requirements
  • Passion for digital and music.
  • Experience of delivering multiple fan and partner activations.
  • Experience managing eCRM email databases.
  • Understanding of Google Analytics, data segmentation and SEO best practice.
  • Basic HTML coding skills is essential.
  • Experience of website and asset hosting as well as WordPress CMS.
  • Good working knowledge of Photoshop, Dreamweaver or similar graphics software.
  • Comprehensive understanding of ownership rights online.
  • Strong existing relationships with key social platforms.
  • Excellent written, verbal and social communication, able to deal with people at every level.
  • Tactful manner to deal with artist management.


Job Type



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