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Senior Digital Marketing Manager

Music
|  Posted on:

Senior Digital Marketing Manager

Music
Central London
TBC

Job Details

Our client, an iconic Indie label are seeking a Senior Digital Marketing Manager to drive strategy and implementation of UK digital marketing campaigns, as well as liaison with International marketing teams to realise global marketing strategies.

Key Responsibilities

  • Conceiving digital marketing strategies, working closely with product management and the wider Digital team at a campaign and best practice level.
  • Leading UK and International digital marketing campaigns, collaborating with both respective marketing teams to plan campaign activity and measure effectiveness.
  • Managing internal digital advertising, buying and optimising advertising across major digital platforms with support from a coordinator.
  • Driving briefs for digital marketing tools in collaboration with designers including, campaign websites,APR builds, banner advertisements, pre-roll video ads and bespoke media assets etc.
  • Running social media campaigns and fan focussed engagement initiatives, leveraging artist’s ecosystems to optimise campaigns.
  • Using digital insights from reports on demographic and engagement, social media and advertising results to enhance understanding of label artists within the team.
  • Keeping abreast of latest developments in social media, fan engagement, online advertising and media partnerships to update the marketing team.
  • Maintaining relationships in the digital marketing field, with a special emphasis on existing social network partnerships.

Requirements

  • Solid and proven experience indigital marketing and campaign history in the music industry or a closelyrelated field.
  • Management experience and strongdelegating skills
  • High level practicalskill set in digital advertising and digital project management
  • Proven experiencemanaging multiple active projects simultaneously
  • Proven experienceusing social media to effectively enhance marketing campaigns
  • Excellent written andverbal communication skills and strong attention to detail
  • Experience inInternational digital marketing highly regarded
  • Bachelor’s degree inrelated field preferred

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Job Type

Permanent

Category

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