Senior Audience Development Manager.

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Senior Audience Development Manager.

Central London

Job Details

Our client, a digital/social media studio, specialising in creating content for next generation audiences and platforms through partnerships with global recording artists, are seeking a culturally tuned-in Senior Audience Development Manager.

Key responsibilities will include:

  • Developing innovative audience growth strategies for the company’s Snapchat specialisms.
  • Implementing Snapchat growth plans that will aid the discovery of new music.
  • Supervising the department’s Snapchat content creation process.
  • Coordinating with partner Labels and their talent to forge appropriate placements within Snapchat programming.
  • Matching recording artists’ tracks to most fitting video content
  • Managing a team of content creators, researchers, and editors.
  • Working closely with teams to develop original content and new formats for Snapchat.
  • Collaborating with short-form video platforms and the original content teams to devise maximal exposure for artists.
  • Identifying opportunities to recapture audiences that engage with content in conjunction with the media buying department.
  • Maximising opportunities to propagate Snapchat programming across other platforms.
  • Coordinating extensively with Data Analysts to inform strategy that will continually optimise performance.
  • Providing the wider company and labels with comprehensive reporting that emphasises successful campaigns.


  • Advanced technical video editing proficiency.
  • Excellent working knowledge of Premiere Pro, After Effects (for motion GFX) and Photoshop.
  • Enthusiasm for youth culture, music and social media.
  • Proven track record of developing and launching new Snapchat Discover Formats.
  • Previous successes in growing audiences on Snapchat Discover.
  • Work experience at video publisher that creates content for social platforms such as TikTok, Snapchat Discover, Instagram and YouTube.
  • Highly creative, unafraid to experiment with formats and styles.
  • Capable of working to strict deadlines using excellent organisational skills.
  • Very strong interpersonal and communication skills.
  • Superb attention to detail.

Please note that due to the volume of submissions, only successful candidates who meet the exact requirements will be contacted. If you have not heard back within 10 days of submission, please assume that your application has been unsuccessful on this occasion.

The Music Market/Arts and Media are an equal opportunities employer who supports diversity in the workplace.


Job Type



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